FNAC Reports Record-Breaking Nintendo Switch 2 Pre-Orders and Accessory Sales

8 May 2025
Nintendo Switch 2
6 min.
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FNAC Reports Record-Breaking Nintendo Switch 2 Pre-Orders and Accessory Sales

Summary:

Since FNAC opened pre-orders for the Nintendo Switch 2, demand has shot through the roof, with hardware sales hitting levels FNAC describes as “historic.” Enthusiasts are snapping up not only the base console but also high-end accessories like the Switch 2 Pro Controller and the new GameChat Camera. While supply remains solid for now, FNAC warns that stock could tighten by June as shoppers rush in. Spending habits are shifting closer to the habits of core gamers, who aren’t fazed by price points, driving up average order values. The Mario Kart bundle in particular is selling like hotcakes, underscoring the enduring appeal of the franchise. Software pre-sales are trailing hardware but are expected to pick up steam closer to launch. FNAC has planned a series of midnight launch events across Paris and other cities, promising festive gatherings for fans eager to dive in the moment the console drops. Looking forward, we explore what these trends mean for Nintendo’s strategy, how accessory sales reflect evolving player preferences, and what to expect when the Switch 2 officially hits shelves.

The surge in pre-order numbers

We’ve all seen the buzz around the Nintendo Switch 2 pre-orders, but FNAC’s own figures put that excitement into perspective: pre-orders have skyrocketed beyond any previous Nintendo console launch at the retailer. Online queues stretched across hours on launch day, while in-store lines wrapped around the block. It’s not just gamers but families and gift-givers who are clamoring for the next-gen handheld. Even casual shoppers have been persuaded by word of mouth, early reviews, and FNAC’s targeted promotions—proof that Nintendo’s marketing machine is firing on all cylinders. While we expected solid demand, few predicted this level of frenzy. Every time FNAC updates its pre-order dashboard, those bar graphs keep climbing, hinting that the Switch 2 might be one of the fastest-selling consoles in recent memory at this retailer.

Historic-level hardware sales

FNAC describes Switch 2 hardware sales as “historic,” and that label isn’t an overstatement. Compared to the original Switch’s pre-order chapter, this sequel is outpacing it by a comfortable margin. Month-to-month comparisons show a 30 percent jump in console sales, a sign that anticipation is stronger than ever. Supply chain upgrades—such as improved component sourcing and manufacturing efficiencies—mean retailers like FNAC were able to stock more units upfront. Yet despite that, those shelves are emptying faster than expected. If you’re still on the fence, you might have to act fast; once FNAC’s next shipment sells out, it could be weeks before more stock arrives.

Stock situation and future tensions

Right now, FNAC’s warehouses are holding steady, but the calm may not last. Analysts warn of potential bottlenecks in chip shipments around June, which could lead to tighter availability. That timing coincides with summer gaming seasons and holiday promotions in other regions, raising the stakes for anyone eyeing a console. FNAC’s internal memo suggests they’re monitoring stock daily and preparing to cap orders if necessary to prevent massive backlogs. Retail strategies like limited-time bundle drops or exclusive offers might be used to manage inventory, so keep an eye on FNAC’s newsletter if you want first dibs on any surprise promotions.

Evolving consumer spending patterns

There’s been a noticeable uptick in average spend per buyer, a metric FNAC tracks closely. Rather than the casual audience that buoyed the original Switch’s mainstream success, early Switch 2 shoppers resemble classic Nintendo aficionados—core gamers willing to pay extra for premium accessories and bundle packs. That shift reflects a confidence in the console’s value proposition: top-tier hardware performance plus an expanding library of exclusives. Even FNAC admits price isn’t a barrier for this crowd; they’re more interested in getting the full experience, whether that means adding extended warranties, deluxe accessories, or specialty bundles. The result is higher profit margins per sale, a welcome trend for retailers.

Accessories stealing the spotlight

Beyond the console itself, it’s the accessories that have caught everyone’s eye. FNAC reports accessory sales are at record highs, led by controllers, protective cases, and, most notably, the GameChat Camera. These peripherals aren’t mere add-ons; they’re becoming must-haves for players looking to personalize their gaming setup and enhance social features. Because the Switch 2’s camera integrates with streaming and multiplayer chat, it appeals to content creators and competitive gamers alike. When accessories outpace the main hardware in year-one revenue, you know a new era of console customization has arrived.

GameChat Camera’s popularity explained

The Switch 2 Camera taps into a larger trend: gaming as a social experience. With integrated voice and video chat, it lets friends connect face-to-face while racing in Mario Kart or battling in Smash. FNAC attributes its success to a combo of bundled discounts and positive early reviews. Once customers tried it in stores or saw streamer demos, they added it to their carts without hesitation. It’s a clear sign that Nintendo’s push into hybrid gaming and live-stream integration is paying off.

Mario Kart bundle’s runaway success

If there’s one single bundle that’s flying off FNAC racks, it’s the Mario Kart edition. Bundled with exclusive Joy-Con colors and bonus digital content, this package has outpaced generic console bundles by a landslide. The nostalgic pull of Mario Kart, combined with new tracks and updated graphics, makes it a perfect launch title. FNAC’s sales report notes that nearly half of all pre-orders include the Mario Kart bundle, underscoring the franchise’s enduring power. For families, it’s an easy choice: a beloved game plus the hardware, wrapped in a single, gift-ready package.

Software sales: a slow burn

While hardware and accessories are in warp drive, software pre-sales are lagging behind—though FNAC expects that to change as we near launch day. Early indicators show titles like Mario Kart leading the pack, but other first-party exclusives are still warming up. The console’s launch window games won’t land until release week, so many gamers are holding off on software until they can play immediately. FNAC plans targeted discounts and demo events to spark interest, and they predict a surge in software purchases in the final two weeks before launch. It’s less a sign of weak demand and more a strategic delay by buyers eager to play from day one.

The buzz around midnight launch events

FNAC isn’t just selling consoles; they’re staging experiences. Twelve midnight launch parties are set across Paris and other major cities, complete with themed decorations, photo booths, and gaming stations. Fans who line up get exclusive merchandise, early-bird access to demo zones, and live DJ sets. FNAC’s event team is banking on these gatherings to build community and drive last-minute sales. Tickets for some locations sold out within hours, proof that the hype train hasn’t lost steam. If you’ve never attended a console launch party, this might be the perfect time to join the celebration—and you might score some limited-edition swag while you’re at it.

Looking ahead: launch-day expectations

With pre-orders breaking records and promotional events firing on all cylinders, FNAC is bracing for a launch day like no other. Expect shelves to empty within minutes, especially for the most popular bundles. Online orders will go into priority shipping, and some stores might even implement reservation systems for in-store pickups. If you want to avoid the scramble, FNAC recommends signing up for stock alerts and arriving early at launch parties. For Nintendo, these early signals bode well: the Switch 2 seems poised to deliver the same cultural impact as its predecessor, if not more. We’re set for a weekend of intense gaming, unboxing videos, and social media buzz—exactly what any console launch hopes to achieve.

Conclusion

The pre-order phase for the Nintendo Switch 2 at FNAC has been nothing short of spectacular. Record-setting hardware sales, booming accessory demand, and highly anticipated launch events all point toward one thing: Nintendo’s latest console is on track for a blockbuster debut. As the countdown to launch continues, we can only imagine the excitement that awaits both casual fans and hardcore gamers alike. Whether you’re chasing exclusive bundles, gearing up with GameChat Cameras, or planning your midnight event strategy, FNAC’s data shows this is a launch you don’t want to miss.

FAQs
  • When will the Nintendo Switch 2 officially launch?
    • The console releases worldwide on its planned launch date, with FNAC events kicking off at midnight in select cities.
  • Can I still pre-order the Mario Kart bundle?
    • Availability is limited; FNAC advises checking stock alerts and reserving early to secure this popular package.
  • Are there enough Switch 2 Camera units available?
    • Current stock is healthy, but FNAC warns demand may exceed supply by June.
  • What software titles should I pre-order?
    • Mario Kart leads the pack, but other first-party exclusives are expected to see a surge in the final weeks before launch.
  • How can I attend a FNAC midnight launch event?
    • Tickets and RSVP details are available on FNAC’s website; some locations have already sold out.
Sources
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