Summary:
The latest US platform charts show Mario Kart 8 Deluxe climbing while Mario Kart World slips, and the story behind those lines is simpler than it looks. The original Switch has an enormous install base that’s still buying games, while the Switch 2 is early in its lifecycle and heavily bundling Mario Kart World in ways the charts don’t fully capture. Circana’s reporting for July shows MK8 Deluxe moving up the Nintendo platform rankings as World moves down; however, Nintendo’s digital data isn’t included, and software included in hardware bundles doesn’t count toward best-seller lists. That means a large chunk of World’s momentum sits off the scorecard. Add backward compatibility, familiar pricing on MK8 Deluxe, and the fact that Switch 1 owners are still plentiful, and the reversal starts to feel logical, not shocking. We walk through what the charts track, where the blind spots are, and how both racers can thrive heading into the holidays—especially as Switch 2’s base grows and bundles continue to do the heavy lifting for World.
US sales snapshot: MK8 Deluxe overtakes Mario Kart World in July
The latest month of US platform charts delivered a headline that turned heads: Mario Kart 8 Deluxe climbed while Mario Kart World slipped. On Nintendo platforms, MK8 Deluxe moved up the ranking during July, while World dropped several spots compared to June. At face value, that looks like an eight-year-old racer outperforming the shiny new sequel on newer hardware. But once we stress-test what the charts are actually counting, and what they ignore, the surprise fades. The Switch 1 audience is gigantic, the Switch 2 audience is still growing, and a large portion of World’s sales are tied to bundles and digital purchases that aren’t fully captured in the chart methodology. When we factor those pieces in, the “overtake” reads as a quirk of measurement and install base dynamics rather than a verdict on quality or momentum.
The chart movement explained: positions, platforms, and timeframes
Drilling into the platform rankings puts the month-to-month shift in focus. In June, during Switch 2’s launch window, World debuted strongly; by July, MK8 Deluxe had moved up the Nintendo platform charts while World eased down the list. Specifically, MK8 Deluxe rose from seventh to fourth place on Nintendo’s platform chart for July, while Mario Kart World landed sixth after holding a higher spot in June. These positions reflect platform-specific dollar sales across Nintendo systems in the US for that month. It’s a snapshot of a single territory and period, not a series verdict or a lifetime race. When we consider broader context—like ongoing bundle strategies, a flood of new hardware owners, and the enduring pull of a lower-priced evergreen racer—the July shuffle looks like a normal reaction to how players actually buy games across two active generations.
What Circana counts (and what it doesn’t): physical, digital, and bundles
The methodology matters. Circana’s US charts blend physical sales with digital data from publishers that opt in, but Nintendo does not share digital sales. On top of that, titles included as part of hardware bundles aren’t tallied in best-seller lists. Put differently: two of the biggest contributors to Mario Kart World’s early momentum—its strong attach rate to Switch 2 and widespread digital uptake from new owners—sit largely off the board. Meanwhile, MK8 Deluxe’s physical presence across a 150-million-plus Switch 1 base creates a steady drip of counted sales. So when the July platform chart says MK8 Deluxe ranked higher than World, it’s reflecting what can be measured under these rules. That’s useful, but incomplete. Understanding these blind spots is essential before drawing big conclusions from a one-month ranking.
Installed base reality: Switch 1’s massive audience vs Switch 2’s early momentum
Now, let’s talk scale. The original Switch has sold roughly 153 million units globally, which means millions of active US households still buy games for it. Switch 2, by contrast, is only months old but already off to a record start, surpassing two million units sold in the US and running about 75% ahead of the original Switch’s early sales pace. This contrast explains a lot. MK8 Deluxe thrives because the audience it serves remains enormous, price-sensitive, and familiar with the package. World, meanwhile, is tethered to a fast-growing but still smaller base that’s often getting the game through bundles or digitally. The near-term picture favors the evergreen giant with a mature install base, even as World’s long-term runway expands with each new Switch 2 in the wild.
Backward compatibility and pricing: why MK8 Deluxe keeps winning baskets
MK8 Deluxe benefits from an unusually friendly set of conditions. Switch 2 owners can play their existing Switch 1 libraries, making a “double dip” unnecessary for many players who already own MK8 Deluxe. For newcomers or secondary consoles in a household, MK8 Deluxe often sits at a lower price point and appears in recurring retailer promos, making it an easy add-to-cart. Parents recognize it, friends recommend it, and party nights practically sell it. None of that is a knock on World; it’s a reflection of a catalog classic entrenched across physical retail endcaps, used racks, and digital wishlists. Given those realities, it’s not shocking to see MK8 Deluxe pop on a monthly chart while a bundle-heavy, digitally popular sequel is partially invisible to the tracking rules.
Mario Kart World’s true performance: launch month strength and attach rate
We should also be fair to World’s actual momentum. In its launch month, World placed in the top tier of US sales across platforms, even without Nintendo’s digital numbers. More importantly, its attach rate to new Switch 2 hardware has been eye-catching—meaning a large share of Switch 2 buyers picked up World either as a pack-in bundle or alongside the console. Those units build the active player base, prime online lobbies, and set the stage for long-tail sales as accessories, DLC, and friends-and-family purchases follow. The early signal is simple: when the Switch 2 audience grows, World grows with it. A single month’s platform ranking—especially one that omits bundle and direct digital momentum—can’t erase a strong foundation.
The “slip” in perspective: availability, bundles, and seasonality
Dropping from a higher platform position in June to a lower one in July isn’t a red flag on its own. The first month for new hardware is usually a bundle surge, supply-constrained restocks, and lots of day-one buyers eager to add software. The second month brings inventory normalization, more spread across genres, and a tilt toward known quantities at physical retail. If a large chunk of World’s sales in July came through hardware bundles or digital storefronts, then the platform chart—focused on countable physical units and opt-in digital—will naturally show a comedown. Add in competing first-party launches and summer buying patterns, and the pattern looks routine rather than alarming.
Player behavior and evergreen racers: why the catalog still dominates
Racers with broad family appeal behave like comfort food. Once a generation finds the version they love, that package sells for years off the back of parties, hand-me-down consoles, and impulse gifts. MK8 Deluxe is peak Nintendo catalog: stable performance, deep course variety, and a massive word-of-mouth footprint. It’s the racing game you can recommend without caveats, which means it keeps converting fence-sitters even after a sequel exists. World is new and exciting, but it also asks players to invest in new hardware and a premium price. Over time, novelty will compound—especially as Switch 2’s base expands—but in the near term, the evergreen favorite retains gravitational pull across a far larger audience.
Choosing between MK8 Deluxe and World: who each one suits right now
If you’re deciding where to start, the answer hinges on your setup. Already own a Switch 1 and want the best value today? MK8 Deluxe remains a safe pick with endless replayability and a huge pool of players. Just grabbed a Switch 2 or plan to this holiday? World is the modern showcase, and its growing community will only get livelier as more consoles enter homes. Families with multiple Switch systems often land on both: MK8 Deluxe as the living-room classic everyone knows, World as the “new toy” that feels fresh in handheld and docked play. The two coexist gracefully, and that’s precisely how Nintendo likes it when a platform transition is underway.
Online features and community momentum that shape daily play
Day-to-day enjoyment also flows from community density. MK8 Deluxe’s long life means you’ll rarely run into empty lobbies, and friends who haven’t upgraded hardware can join with minimal friction. World’s lobbies are ramping up quickly thanks to its strong attach rate on Switch 2, and as seasonal events, patches, and course drops arrive, that curve steepens. The more Switch 2 units sell, the more World benefits from network effects. If your goal is nightly matchmaking variety across regions and modes, you’ll be well served in either racer—just expect MK8 Deluxe to feel instantly busy everywhere, while World gets busier each month as the hardware base climbs.
Family play and local setups: lobbies, split-screen, and party nights
For local play, small details matter: how easy it is to set up four controllers, how forgiving the camera feels on a big TV, and how quickly newcomers can get competitive. MK8 Deluxe is proven in living rooms, with simple onboarding and a course list that favors quick “one more race” loops. World adds new track layouts and mechanical twists that reward practice, which can be a blast for households that like a skill curve. Split-screen performance on modern TVs is smooth in both cases, and if you’re running a mixed hardware home—Switch 1 in the kids’ room, Switch 2 in the lounge—MK8 Deluxe and World naturally split duties without stepping on each other’s toes.
Retail and holiday outlook: how bundles and promotions could flip the script
Looking ahead, the balance can shift as retailers gear up for Q4. Expect more Switch 2 hardware on shelves, potentially wider World bundling, and seasonal promos that spotlight the sequel. If Nintendo keeps digital discounts focused on newcomers and folds World into limited-time hardware offers, a lot of that volume will still sit outside the standard chart rules. Meanwhile, MK8 Deluxe will keep showing up in counted sales thanks to its physical footprint and evergreen demand. Don’t be surprised if monthly rankings seesaw as inventory and promotions change; what matters is the direction of the player base, and that arrow points to a bigger audience for both racers by year’s end.
Signals to watch next: Directs, patches, and cross-gen support
Three signals will tell us where momentum goes from here. First, watch for Nintendo Direct beats that add tracks, modes, or crossover hooks to World—content drops translate directly into weekend spikes. Second, keep an eye on Switch 2 production updates and restock cadence; every new tranche of hardware widens World’s addressable audience. Third, monitor cross-gen support and event hooks that pull MK8 Deluxe players forward without forcing a hard cutover. If those pieces align, we’ll see World’s counted sales rise as its uncounted bundle and digital share remains strong, while MK8 Deluxe settles into its durable role as the catalog champ that refuses to fade.
Our bottom line: both racers can win different laps of the same race
Monthly charts are snapshots, not scoreboards for eternity. In July, MK8 Deluxe ranked higher on Nintendo’s US platform chart while World ranked lower, and that’s perfectly compatible with a reality where World is selling briskly through bundles and digital stores that the charts don’t fully capture. The original Switch’s huge base keeps feeding MK8 Deluxe’s counted sales; the Switch 2’s rapid growth fuels World in ways that often sit off the page. If you zoom out, the takeaway is encouraging: two strong racers serving two overlapping audiences, with a holiday runway that should lift both. Read the rankings with an eye on methodology, then choose the kart that matches your home, your friends, and your weekend plans.
Conclusion
When a long-running favorite beats the sequel on a monthly chart, it’s tempting to chase big narratives. The steadier truth is that MK8 Deluxe and World are playing on uneven fields right now—one leverages a decade of ubiquity and a massive install base, the other leans on bundles and digital momentum that charts only partially reflect. As Switch 2 expands, World’s counted sales will track closer to its real-world footprint, while MK8 Deluxe will keep doing what it always does: quietly topping carts and filling Friday nights. That’s not a contradiction; it’s a healthy ecosystem where both games find their laps and their fans.
FAQs
- Q: Did MK8 Deluxe really outsell Mario Kart World in July?
- A: On Nintendo’s US platform chart for July, MK8 Deluxe ranked above World. Because Nintendo’s digital sales aren’t shared and bundled software isn’t counted, that result doesn’t represent the full picture of World’s demand.
- Q: Why would an older racer outperform the new one?
- A: The original Switch’s huge install base keeps buying MK8 Deluxe at retail, and backward compatibility makes it attractive for new Switch 2 owners. World’s momentum is strong but often captured via bundles and digital channels outside the tracked charts.
- Q: Was World’s launch weak?
- A: No. In June, World debuted near the top of US sales even without digital data. It also showed a high attach rate to Switch 2 hardware, which signals strong engagement among new console owners.
- Q: Which should I buy first—MK8 Deluxe or World?
- A: If you’re on Switch 1 or shopping value, start with MK8 Deluxe. If you’ve just picked up a Switch 2 or want the newest feel and features, go with World. Many households end up enjoying both.
- Q: Will the rankings change by the holidays?
- A: Very likely. As Switch 2 supply improves and bundle promotions ramp up, World’s counted sales can rise. Expect month-to-month shifts as inventory, discounts, and events roll through.
Sources
- Two Consoles And One Sequel Later, Fans Refuse To Stop Buying Mario Kart 8, Kotaku, August 27, 2025
- Best-selling games in the U.S. for June 2025 – Mario Kart World in the top three, Nintendo Everything, July 23, 2025
- Switch 2 Sales Massively Outpacing Switch 1 Sales So Far In The US, GameSpot, August 27, 2025
- Switch 2 Has Sold “More Than 6 Million” Units, And Almost As Many Copies Of Mario Kart World, Nintendo Life, August 1, 2025
- ‘Mario Kart World’ Falls Behind In Sales; ‘Mario Kart 8 Deluxe’ Surges Ahead, Forbes, August 30, 2025













