Netflix officially confirmed their plans to start offering videogames on their service in a shareholders letter which confirms that Netflix is in the “early stages” of this new venture.
According to the letter, Netflix will initially be focused on “games for mobile devices”, and they will come at “no additional cost” to the service.
Netflix is going Videogames
We’re also in the early stages of further expanding into games, building on our earlier efforts around interactivity (eg, Black Mirror Bandersnatch) and our Stranger Things games. We view gaming as another new content category for us, similar to our expansion into original films, animation and unscripted TV.
Games will be included in members’ Netflix subscription at no additional cost similar to films and series.
Initially, we’ll be primarily focused on games for mobile devices. We’re excited as ever about our movies and TV series offering and we expect a long runway of increasing investment and growth across all of our existing content categories, but since we are nearly a decade into our push into original programming, we think the time is right to learn more about how our members value games.
Well we will have to wait and see what this entails for the console landscape.
