Nintendo about future Labo plans

Nintendo about future Labo plans

The Nintendo Labo also got some attention inthe financial briefings of Nintendo. Nintendo revealed their future plans for the Labo project, saying that they “intend to nurture Labo into one of our staple products that provide an experience that is unique to Nintendo Switch”.

They also hope to expand the Labo’s reach to include consumers who “heretofore had no interest in video games”.

Full Nintendo Labo statement

In addition, Nintendo is providing a new kind of play with Nintendo Labo, which people have been calling a “very Nintendo” kind of product. We intend to nurture Nintendo Labo into one of out staple products that provide an experience that is unique to Nintendo Switch, and reach a broad global audience encompassing not just traditional video game fans, but also people who therefore had no interest in video games.

Reaching people who are not into video games is of course a smart thing to do. But we hope Nintendo mainly stays on the track of video games, because we personally do not have such high faith in Nintendo Labo itself.